Wedding articles

The top 5 creative trends in wedding photography and videography for 2023

2023-01-07 20:00 photography videography

Embrace the future of wedding photography and videography with Filmarry


As we enter 2023, the world of wedding photography and videography is undergoing some exciting changes. From new technology to innovative approaches to storytelling, there are numerous trends shaping the industry. At Filmarry, we stay ahead of the curve, ensuring that we capture your special day in the most creative and captivating ways possible. Here are five of the top creative trends to keep an eye on this year.

Top creative trends in wedding photography and videography for 2023


The evolving landscape of wedding photography and videography brings new opportunities to create stunning and unique memories. Our extensive experience in the wedding industry has equipped us with the knowledge and skills to deliver exceptional results. Let's explore these exciting trends and how they can make your wedding day even more special.

Drones

Drones are increasingly being used by photographers and videographers to capture breathtaking aerial views of weddings. These high-tech devices allow for a unique perspective that was previously unattainable, resulting in stunning photos and videos that are truly one-of-a-kind.

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Social media

With the rise of social media platforms like Instagram and TikTok, more and more couples are looking for ways to share their special day with friends and family. This has led to an increase in the use of hashtags and other social media-friendly features in wedding photography and videography.

Documentary style

Gone are the days of overly-staged and posed wedding photos. Instead, many couples are now opting for a more documentary-style approach that captures candid, spontaneous moments. This trend is reflected in both photography and videography, with a focus on storytelling and capturing the true essence of the day.
  • Natural moments and genuine emotions
The documentary style prioritizes capturing the authentic emotions and natural interactions that occur throughout the wedding day. Photographers and videographers blend into the background, allowing events to unfold organically. This approach ensures that the laughter, tears, and joy are recorded in their most genuine form, creating a vivid and emotional narrative of the wedding.
  • Storytelling through imagery
A key element of the documentary style is its emphasis on storytelling. Rather than just a collection of posed shots, the resulting photographs and videos tell a cohesive story from beginning to end. This includes everything from the quiet, intimate moments of getting ready to the exuberant celebrations on the dance floor. The focus is on creating a visual narrative that reflects the unique atmosphere and character of the wedding day.
  • Capturing the details
Documentary-style photography and videography also pay close attention to the small details that make each wedding unique. This could be the intricate designs of the wedding attire, the carefully chosen decorations, or the emotional expressions on guests' faces. These details are woven into the overall story, adding depth and richness to the final collection of images and videos.
  • Flexibility and adaptability
One of the strengths of the documentary approach is its flexibility. Photographers and videographers need to be adaptable, ready to capture unexpected moments as they happen. This requires a keen eye and quick reflexes, as well as a deep understanding of the flow of wedding events. The result is a dynamic and lively depiction of the day, full of the unexpected joys and surprises that make weddings so special.
  • Long-lasting memories
The documentary style ensures that the wedding album and video are not just a series of pretty pictures, but a heartfelt representation of the day’s events. Couples can look back on these images and videos years later and relive the emotions and moments as if they happened yesterday. This timeless quality makes the documentary style a cherished choice for many couples.



Film aesthetics

Vintage film looks are becoming increasingly popular in wedding photography and videography. From the use of actual film cameras to post-processing techniques that mimic the look of vintage film, this trend is all about creating a timeless, romantic aesthetic.

Pre-wedding interviews

As the demand for more personalized and meaningful wedding content grows, more photographers and videographers are turning to pre-wedding interviews to capture the unique love story of each couple. These interviews, often conducted by the photographer or videographer themselves, allow the couple to share their love story, their hopes and dreams for the future, and their thoughts on marriage. This trend is becoming increasingly popular and is sure to continue to grow in popularity in the coming years.

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Another trend making waves in the wedding photography and videography industry is the use of AI and automation. Advanced software can now assist in everything from photo editing to creating highlight reels, ensuring a polished final product with quicker turnaround times. AI can analyze thousands of photos, selecting the best shots, and even suggest creative edits that enhance the storytelling aspect of your wedding video. This technology allows photographers and videographers to focus more on capturing the moment while ensuring consistent quality and creativity in post-production.

Capture every moment with Filmarry: Innovative wedding photography and videography

When it comes to choosing your wedding photographer and videographer, it's essential to consider the most innovative and cinematic professionals in the industry. At Filmarry, we are dedicated to capturing every precious moment of your special day and creating truly one-of-a-kind content that you will treasure for a lifetime. From breathtaking drone shots to intimate pre-wedding interviews, our team utilizes the latest trends and technologies to tell your unique love story.

Discover our exceptional services

Contact us today to learn more about our services and begin planning your dream wedding. With Filmarry, you can be confident that your wedding photos and videos will reflect the beauty, emotion, and individuality of your special day. Trust us to create a beautiful, cinematic wedding film that you and your loved ones will cherish for years to come.