Wedding articles

The top 5 creative trends in wedding photography and videography for 2023

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As a professional photographer and videographer in the wedding industry, I've seen firsthand the evolution of wedding photography and videography trends over the years. Each year, there are new and exciting ways to capture the most special day in a couple's life. As we move into 2023, I have identified the top 5 creative trends in wedding photography and videography that are set to take the industry by storm.

1.The use of drones

In recent years, drones have become increasingly popular in the wedding photography and videography industry. They offer a unique perspective and allow for stunning aerial shots that were once impossible to capture. With advancements in technology, drones have become more affordable and accessible to photographers and videographers, making it easier to incorporate them into wedding shoots. As a result, drone shots have become a must-have addition to any wedding album or video.

2.Cinematic storytelling

Couples are now looking for more than just a collection of still images or video clips from their big day. They want their wedding story to be told in a cinematic, emotive way that captures the essence of their special day. Photographers and videographers are now incorporating cinematic storytelling techniques, such as creative editing, music, and voiceovers, to create a wedding film that truly captures the emotions and memories of the day.

3.Environmental portraiture

Gone are the days of stiff, posed portraits. Couples now want their wedding photos to be more natural and candid. Environmental portraiture is a trend that involves incorporating the surroundings into the photos, capturing the couple in a more natural and organic way. This trend is perfect for outdoor weddings or venues with unique architectural features that can add an extra dimension to the photographs.

4.Bold and vibrant colours

Gone are the days of muted, pastel color palettes. Couples are now opting for bold and vibrant colors to add a pop of color and energy to their wedding photos and videos. Bright and bold colors can create a sense of joy and excitement, which perfectly captures the mood of the day.

5.Personalized touches

Lastly, personalized touches are becoming increasingly important in wedding photography and videography. Couples want their personalities and unique style to shine through in their wedding photos and videos. Photographers and videographers are now incorporating personalized touches such as customized props, unique backdrops, and personalized signage to create a truly unique and memorable wedding album or film.

At Filmarry, we are committed to staying at the forefront of these creative trends in wedding photography and videography. Our team of experienced professionals specializes in capturing every detail of your big day in a way that is creative, emotive, and personalized. Contact us today to schedule a consultation and let us capture the magic of your special day.